Name
DailyHunt / Josh
Goal
Expanding Creator-Led Digital Reach Through Network-Driven Content Amplification
The Brand
- Leading regional content and short-video platforms in India
- Focused on creator-driven engagement across multi-language audiences
- Strong presence in entertainment, trends, and digital creator ecosystems
The Challenge
- Operating within a highly competitive creator ecosystem
- Need for differentiated visibility and audience-reach mechanisms
- Difficulty sustaining organic discoverability across regional markets
WIT's Role & Approach
- Network-led content amplification
- Multi-level influencer distribution strategy
- Segmented audience communication
- Regional and language-focused outreach
- Creator ecosystem visibility support
- Organic reach enhancement planning
- Platform amplification coordination
- Scalable creator engagement execution
Outcomes
Executed network-led amplification and influencer distribution strategies for DailyHunt and Josh, strengthening creator visibility and supporting scalable reach across regional audiences.
